From mobile phones dominating the start of all searches online, to the involvement of voice search, social apps and conversational commerce in consumers’ decisions to purchase, the recent shift in how consumers are purchasing has had a huge impact on retailers that are not prepared for the change. For both B2B and B2C retailers, there are challenges brought about by the technology that consumers are using daily. Here are just a few new thoughts and concepts to keep in mind, to help you stay ahead of the e-retail game.

I recently had the opportunity to speak with Chung Chung Tam (Tam, as he prefers to be called), Senior Vice President from the Transportation Technology Partners (TTP), a division of Americaneagle.com, about TTP and the work they do. Read on to find out more about our great TTP team!

What attracts you to a brand? Take the brand Apple, for example. People from all over the world are enticed and buy into this brand.

At some point, we’ve all had the frustration of visiting a website or blog that doesn’t intuitively allow us to find important, pertinent information. In many cases this becomes such a hassle that you will probably navigate away and never come back.

I recently had the chance to interview Nick Crumlett, Americaneagle.com Director of Ecommerce Projects. Nick oversees the project production teams for all ecommerce platforms Americaneagle.com supports, and was happy to share some key pieces of wisdom for anyone looking to refresh or upgrade their ecommerce site.