Writing for your website is an important task that shouldn’t be overlooked. Whether you’re creating a new site or looking to better engage users, having well-written content that brings value to your readers is essential. Here are just a few top tips on how to write the perfect content for your website.

We recently created a video highlighting our successes and experience using the Sitecore platform. As a Sitecore Platinum Implementation Partner, we are proud to share this video with you.

How do you cut through the complicated “sales funnel” and figure out how to effectively reach and convert the actual, eventual consumer who needs your brand? Try mapping out the patient journey.

Looking for design ideas for your ecommerce website? Today's blog post touches on how to best convert users from a design perspective.

It’s that time of year again, the lead up to the Progress Sitefinity Website of the Year awards. We are particularly excited to announce that 5 of our Sitefinity sites were nominated as finalists.

We are proud to announce that Americaneagle.com has won two Sitefinity Top 5 Website of the Quarter Awards for Quarter 3 and Quarter 4 of 2016.

Last year’s holiday season broke previous records for etailers, confirming a promising future for ecommerce. However, with increased sales comes an even greater threat of fraud and chargebacks that can swiftly reverse a merchant’s fortunes.

When it’s time to redesign your website, it’s also a great time to revisit your SEO strategy. Within you will find helpful SEO tips and tricks to ensure your redesign goes as smoothly as possible.

Choosing a content management system that meets your needs can be a daunting task given the thousands of products that are available for consideration. Even after narrowing in on the best available products using a Microsoft software stack, many options may at first seem equally sufficient.

If you’re finding that your website is drawing a lot of traffic but not resulting in many conversions, downloads, or much engagement overall, it might be time to start looking into why.

One in three Americans will have broken their New Year’s Eve resolution by the end of January. For the average marketing team, this may be even sooner. Increased content output, a blog, better SEO performance, an email program, or all of the above are all common goals for marketing teams heading into 2017

Chung Chung Tam, Senior VP at Americaneagle.com and specialist in transit and mobile ticketing, recently worked with Star Micronics to create a video about our partnership and the work we have done together.

If your website’s ROI is important to you (and even if it’s not), mobile page speed should be a top priority. Recent data shows that 40% of consumers will leave a page that takes longer than three seconds to load. That’s less time than it takes to read this sentence!

As marketers, we are making changes to our websites all the time, adjusting headlines, changing images, adding buttons, producing more videos, creating special offers, and so on – the list never ends. But how do we know that these changes are actually producing tangible business results?

The web is a trendy and evolving environment mainly driven by innovation and new digital devices. These trends are the driving factors for change and improvement in our industry. Using them will help your business reach out to your customers today and well into the future.

Welcome to part two of our webinar recap! We recently held a webinar focused on digital marketing and how to optimize for success in 2017. In our previous post we outlined the topics of SEO and Email Marketing – today we will discuss A/B Testing and how this can help you achieve success in 2017.

We recently held a webinar focused on digital marketing and how to optimize for success in 2017. Three members of the Americaneagle.com team spoke on this topic; Tim Rohlwing, SEO Strategist, Joe Gustafson, Social Strategist, and Corte Swearingen, Director of Testing and Optimization. In part one of this webinar recap we will discuss the topics of SEO and email marketing; in a second post, we will review Corte’s presentation regarding A/B Testing.

It is important to realize that the myth of quick is not something that just occurs in our general life and tempts us with quick fixes for problems like weight loss, finding love or making money; this myth is also a frequent visitor in the business world.

The Holidays are over but eCommerce retailers aren’t off the hook just yet. Now we’ve entered the dreaded “returns season.”

For associations to become a data-driven organization and realize the full benefits of analyzing and leveraging their data to meet member recruitment, engagement and retention initiatives, they need a strategy, specifically a data analytics strategy.