In the ecommerce world, content remains king although it has taken on fresh looks that are more effective in this modern age and time. Infographics are one of these new ways to interestingly present content.

If you are an online retailer, you may have thought about opening your business to international markets, but have been daunted by some of the barriers to doing so – language translations, currency exchange, payment processing, shipping rates, duties and taxes, etc. A recent article in Forbes Magazine looked at why so many businesses avoid the global ecommerce market, and why they should reconsider.

Google’s Shopper Analysis report allows you to gain invaluable, up to the moment, clear insight and understanding into the nitty gritty details of consumer behavior. With this report, customer product engagement, viewing, cart initiations, abandonments, payment methods, and transaction completions are no longer a mystery. Remarketing campaigns will become your go to tool as you work to capture any lost sales.

Digital experience management is the collection of processes and technology used to provide a consistent experience to customers across all channels. These channels may consist of email, social, web, mobile, and video.

Sitecore promised us at Symposium in September this year that they would be releasing Sitecore platform version 8 and I’m happy to report that it finally arrived this past Friday!

Companies large and small now turn to launching online communities, in an effort to create a more cohesive and compelling online experience. Here are six tips for how organizations can build a truly effective online presence that also drives customer engagement...

It’s that time of year again – the Holiday Season is already upon us and in full swing. The winter holidays make up one of the biggest and most important times of the year for consumers and businesses alike. And if you haven’t shifted your online marketing into full gear, you probably should…

Many businesses today spend a good deal of time developing their Facebook fan pages in order to expand their reach, strengthen their branding, introduce new products, engage customers, and more. So rather than waste your time posting random thoughts whenever you feel like it, we're making it much easier for you. Below are some tips for Facebook fan page posting that will absolutely and positively help your business move forward.

How often do you review or monitor your Google Analytic stats? It's important before commencing a broadcast email campaign or other online marketing initiative, making any business decisions that affect your online operations, or any other major online projects are undertaken. If you’re not familiar how to get started, here is some basic information to get your feet wet.

Integrating your current website and association membership system is no longer an idea of the future, but a reality of now. Mirroring your member’s behaviors online in their free time and providing a similar experience in regards to their membership could yield very positive results in terms of things such as event registration and membership retention moving forward.

Very few thought hashtags would latch on to web surfers and social media users, but they did. And when this began, it exploded--- fast. So if you're still not maximizing the use of hashtags in your own promotional efforts and social media accounts, you're lagging behind and probably missing out on a great method to make the process more effectual.

Retainer programs help pave the way to ensure time is dedicated to the upkeep of your site. Here are a few ways a retainer can benefit your bottom line.

Direct Mail is an effective way to complement the company’s existing e-commerce marketing elements. Variable print technology has increased the power of Direct Mail marketing by providing personal content and relevant imaging that resonates with the target audience in a meaningful way.

Email continues to be the one channel your audience accesses on a regular basis. To really succeed at this, your marketing emails must be trustworthy, relevant, and conversational. So how do we build the trust?

On this Veterans Day, all of us here at Americaneagle.com would like to take a moment and honor the men and women of the armed services for their great service to our country.

We recently published our quarterly issue of eaglevision, focusing on responsive design. Check out an infographic that includes 6 powerful stats on responsive design.

With the intense growth of ecommerce over the recent years, it's no wonder so many businesses have also entered the blogisphere. Don't just start blogging because everybody else is doing it. It's very important that you actually understand how blogging can actually grow your business.

Would you like to learn how to use YouTube to drive traffic and generate sales? Click below to read more.

Everybody who's anybody in the modern marketing world knows just how important it is to strengthen your presence on Facebook, Twitter, Instagram, and other social media outlets. Here are 4 Google Plus elements you can employ in order to win plus points for your company.

Retailers that have both a physical store and an online presence report a 23% increase in sales on average. Yet, a recent survey shows that 40% of merchants still aren’t satisfied that their websites have met their revenue generation potential. So what will it take to get customers to come to your site, stay and shop?