With the increasing adoption of live chat as a support channel, more and more companies are wondering if it’s a good fit for them and how they can deliver an exceptional customer experience with chat. BoldChat recently partnered with TSIA on a webinar to answer 5 key questions about why live chat is an important communication channel and how companies can best utilize it for customer support.

When we develop new sites or new functionality for clients, it goes through our Quality Assurance department for testing. This team keeps a current set of browsers handy so they can go down the list quickly. Unfortunately, this list is constantly changing as software companies come out with new versions of their browser. The list is comprised of various popular internet browsers and mobile devices.

Did you ever go into one of those big box stores and try to find something on your own? Then when you are about to give up, you see someone with a name badge on. Ah ha, you think. Now I’ll find what I am looking for.

Back in the days of the second browser wars, jQuery and other libraries emerged to try and conquer the emerging browsers into a cohesive and easy to use syntax. Around 9 years ago, the Javascript world was quite a buggy and an inconsistent place with Internet Explorer 6 and 7 in play. Firefox was starting to emerge, Netscape Navigator was still around, and Chrome didn’t exist yet. Having to write any decent Javascript that worked cross browser was a nightmare at times. Mootools, Prototype, and jQuery introduced easier cross browser DOM and CSS manipulation as well as convenient animation options. It’s no wonder developers across the globe grabbed these tightly with their calloused, worn out fingers. Many faces were saved from keyboard smashes and the web world hasn’t really let go since.

Google Analytics is a great tool for understanding your website performance metrics and the trends over time. While Google Analytics is great at uncovering what visitors are doing on your site, it is a poor tool for understanding the actual motivations of your visitors.

Imagine walking into your favorite retail establishment and the main products showcased are ones in which you have an interest. This is all based on your past shopping at that particular retail outlet and your past purchases in particular. Imagine the time you’d save if everything you’re shopping for was within an aisle or two away!

We’ve all seen it. Those artsy posts of your friends’ Frappuccino, the mouthwatering Instagram of a deep dish pizza that makes you want throw your diet out the window. These aren’t annoying or interruptive advertisements (unless your hours away from your lunch break), but just the normal social sharing you see on a daily basis.

With the increasing competition in e-commerce, utilizing online marketing and continually educating yourself on the latest trends has become essential.

Whether you’re building a website for the first time or experienced in the website realm, having a website that works for your user audience is critical. Typically, you take into account your audience’s location, their age, or interests when making website decisions. Google Analytics has an entire section of statistics devoted to your website audience composition. I encourage you to review this periodically to keep current with your existing audience.

In order to graduate high school (however many years ago that was), my classmates and I were required to take a biology class. It was pretty interesting, fun, and maybe slightly disgusting at times. On lab days, students were either wide-eyed and amazed, or cowering in the corner of the class room getting sick. While dissecting fetal pigs and cat eyeballs may not have been your subject, or even helped you in your career, dissecting a good email will reveal the building blocks to creating successful campaigns for your business.